Users will still have options to share adult content on the platform
Tumblr announced today that it will no longer host adult content on its platform. The popular blogging site scheduled Mid-December for the new ban to be rolled out. The company announced these new changes via blog post on Monday, saying that adult content "will no longer be allowed here,” including explicit sexual content and most of cases of nudity.
According to the company, any adult content or explicit posts, starting on December 17th will be deleted automatically by an algorithm.
Based on the company's new adult content guidelines, they look to ban any explicit content, "primarily includes photos, videos, or GIFs that show real-life human genitals or female-presenting nipples, and any content—including photos, videos, GIFs and illustrations—that depicts sex acts."
According to Tumblr CEO Jeff D'Onofrio, users will still have some options to still show adult contant even after the ban goes into effect. Tumblr is the premiere spot online for various communities and online groups to share adult-themed material.
The company has long been pressured to curb this practice. The Tumblr app, last month, was also removed from the Apple Store after child pornography was reportedly detected on the platform.
"We spent considerable time weighing the pros and cons of expression in the community that includes adult content. In doing so, it became clear that without this content we have the opportunity to create a place where more people feel comfortable expressing themselves," D'Onofrio wrote.
"Bottom line: There are no shortage of sites on the internet that feature adult content. We will leave it to them and focus our efforts on creating the most welcoming environment possible for our community."