Plant-Based Protein is HOT right now– Here’s Why!
This article was originally published on Fettly.com

Plant-Based Protein is simply protein obtained from non-poultry or meat sources. Common sources of plant protein are soy, beans, etc. A recent survey reported that 14 percent of U.S. consumers (roughly 43 million total) regularly use plant-based alternatives for protein.
More and more people are switching to plant-based protein every day, but why? What’s the proof in the (plant-based) pudding? Here are just some of the benefits that go hand-in-hand (or bar-in-hand) with plant-based protein.
A HAPPIER HEART
When No Cow says “we’re PUMPED” about this, they mean it in more ways than one: a better-functioning, blood-PUMPing heart. A few studies showed that people who ate a higher ratio of plant protein were at a lower risk of developing heart disease later in life. Healthy hearts for the win!
HI, PLANT PROTEIN. BYE, HIGH BLOOD-SUGAR
Psst, keep it on the down-low, but some studies have indicated that plant-based protein reduces the chance for high blood sugar and diabetes. One study in particular compared men’s risk of type-2 diabetes and found that the men who ate the highest amount of plant-based protein had a 35% reduction in type 2 diabetes compared to the men who ate the highest amount of animal protein. Open sesame, arteries!
SIMMER DOWN YOUR BLOOD PRESSURE
…with some plant-based protein of course! A five year study of about 270 non-hypertensive men showed that greater plant protein intake was associated with lower blood pressure. It’s the new version of the chill pill.
SHED THAT EXTRA LOVIN’
In the words of our friend T-Swift, shake it off! Since plant-based protein is lower in saturated fat, it can help you “lose some baggage for your next trip,” if you will! A study published in the Journal of Nutrition and Diabetes suggests that weight-loss is possible without having to obsess over calories or macros.
ALL DA FIBER VIBES
Last but not least, a common result of including plant-based protein in your diet is higher fiber intake! Certain plant proteins like quinoa, lentils, and nuts have higher fiber content. You can also just munch on a No Cow bar since our bars contain almost 70% of your recommended daily fiber amount! This helps with your overall digestion patterns as well as lowering cholesterol! Talk about a smooth move. Well, there you have it! Keep in mind that these are only some of the benefits of plant-based protein, among many others! Need more plant-protein in your life? Check out No Cow products online.