How to Outmaneuver the Giants in a Mature Market
At SaaStr Annual 2018 a few months ago, Sam Parr, Co-Founder and CEO of The Hustle, interviews Shan Sinha, Founder and CEO of Highfive. They talk about Shan's history in SaaS including Google acquiring one of his previous startups, DocVerse, which created the foundation for Google Drive and his most recent endeavors as the Founder of HIghfive.
He talks about entering into the market, testing and distribution to find problems that competitors aren't solving.